September 16, 2021

Fred Lam, IPro Academy [Reviews 2022]: Scam Or Legit?

iPro Academy might be the right place if you're looking to start an internet business. Learn how to become a media buyer strategist and marketing wizard.

Let's face facts...

Digital marketing is an ever-changing field. The iPro Academy courses are a great place for continuing to learn new strategies and techniques that will allow you to stay ahead of your competition.

I feel like I'm putting iPro Academy at a high level...

But Fred Lam stated...

"At iPro Academy, we aim to help you achieve your professional goals, especially if you're looking for something more than what you were taught at school. This could be a job that pays more, or a job that is less stressful.

The iPro Academy offers 17 courses including

  • AdTrics Academy
  • Zero Up
  • Facebook Playbook

I'm confident you will benefit from all the courses at iPro Academy.

Ask yourself this question: "Will this system work? "

We will be reviewing iPro Academy to see if it's the best eCommerce course.

We'll discuss whether eCommerce is right and what issues people are facing in ecommerce.

I will answer your most frequently asked questions about iPro Academy and eCommerce.

But most importantly, I'll show you how I built an internet marketing business that earned me more than $40,000 per monthly.

This system made me swear by eCommerce. It uses some of the same skills, but in a more powerful way.

Let's get started...

Fred Lam: Are You a Person?

Fred Lam is a respected digital marketer and all-round marketing expert. Many in the industry have praised him, including:

Fred is a media buyer and digital marketer, content creator, visionary goal getter, business mentor, and content creator.

  • Start at Zero
  • Traffic Trilogy

He is very busy with, in addition to iPro Academy activities and other activities.

  • The Zero Up Course
  • Water charity
  • Trees for the Future
  • Water Liberty

His YouTube Channel has almost 4,000,000 views and 90k subscribers.

What are the Benefits of IPro Academy?

iPro Academy provides a free membership. It includes a range of introductory courses. If you really want to learn more about eCommerce, then you should only purchase the paid membership.

This is a list listing the benefits that you get with Premium Membership ( Price: $197/month, $1,970 annually)

  • You have access to all 17 courses and programs, as well as any future releases.
  • Weekly live Q&A sessions where you can ask your questions
  • Fred Lam offers 1-hour coaching calls.
  • Enjoy discounts on events sponsored by iPro Academy
  • Deals made with third parties for all software programs that you need to run your company

Let's take a closer look to the iPro Academy program and see what's in it.

IPro Academy Breakdown

The iPro Academy eCommerce trainings provide 17 courses. Each course comes with its own video and additional content.

You will receive more than 80 hours of training at iPro Academy.

Zero Up

Zero Up is more than a dropshipping system. It's also a dropshipping school.

Learn all about dropshipping, and have access to Shopify's proprietary software. Zero up has shown you how to create and launch an eCommerce business using Fred Lam's 5-step Software System.

  1. This includes
  2. Total 75 hours training videos
  3. Automation Tool for eCommerce
  4. The Zero Up Weekly Bootcamp
  5. Access to a private Facebook group
  6. Bonus Training Modules
  7. Bonus Tools: Zero Up POD, Zero Up Jewels, Pixel Bay

The course is comprised of seven modules with 75 lessons. The main course lasts approximately 16 hours.

The course is $1,497 for one purchase and $597 per month if paid in three equal monthly installments.

Print Profits

This course allows you to create your own apparel, such as t-shirts or hats, and have it made available for sale.

These additional techniques can help you create your brand (e.g. Print on Demand ).

Print Profits offers you:

  1. Nearly 80 training videos
  2. Access their private Facebook Community
  3. Weekly Facebook Live Events
  4. 2 live coaching webinars every week
  5. Bonus Training
  6. Free Design Mockups daily

The course Print profits includes:

  • 8 training modules, and/or 78 lesson.
  • This course takes 7 hours and 47 minutes.

Course price:

  • Just $997 for a once-off payment
  • 3 Monthly Payments of $397

Ad Trics Academy

Fred will show you everything about Media Buying. This is a vital skill for every business.

Fred believes the media buying skills that you will acquire in this course can be applied across any business model and will help you to get buyer intent traffic.

Adtrics can provide you with:

  1. Training Videos (77)
  2. Fred Lam offers live mentoring for eight weeks
  3. Facebook Group Access To Media Buyer
  4. Copywriting Course (4 Weeks)
  5. The Marketers in Black is completely free
  6. Fred Lam gives you the opportunity to work with him

This course is:

  • 4 modules: 77 separate lessons.
  • This course takes 7 hours and 55 mins.

Course Price:

  • $1,495 One-time payment
  • Three monthly payments starting at $997

Masterclass for Influencers

What is word-of-mouth advertising?

It's a term that has been around for centuries. It is more well-known than digital marketing. Connor James, a professor from the University of Texas will teach you how to promote any product and get targeted traffic on Instagram.

The Influencer Masterclass contains:

  1. Training Videos (47)
  2. Research Tools
  3. Access the private Facebook Community
  4. Weekly Coaching With Connor James
  5. Access to 30 days free
  6. Email Support

This course is:

  • 7 Modules, 47 individual lessons
  • Course length: 12 hours, 20 mins

Buy the course separately

  • Just $497 for a One-Time Payment
  • 3 monthly payments starting at $197


Learn everything you need to start an eCommerce business. What products should you sell and what you can do after you've made your first sale.

These 3 conerstones are for the course:

AUTOMATION: Although starting an eCommerce store might seem simple, it can be difficult to maintain.

TRACKIC: Fred demonstrates how to use multiple advertising platforms in order to increase your sales.

ANALYZING INFORMATION: Advertising can be expensive. It is important to know where your money is most effective.

In the eCompreneur Program:

  • 2 Training Modules
  • 17 Training Videos
  • Fred Lam (12 Weeks) Coaching session
  • Course length: 3 hours, 4 mins
  • Course price: $49 One time payment

Disclaimer: This course was created for beginners.

Facebook Playbook

Managing Facebook ads has become more difficult than it should be over the years. Fred Lam created templates to simplify running Facebook Ads.

Please note that this course doesn't cover all aspects Facebook Ads.

The Facebook Playbook includes:

  • 7 Training Videos - Targeting Strategies, Ad Strategies and the Best Templates
  • Lifetime Access

This course is:

  • 7 modules: 7 total videos, 1 video each
  • Course length: 2 hours, 25 mins
  • Course Price: $7 or $47 For FB Playbook and Masterclass

FB Playbook Advanced

The Facebook Playbook will show you more advanced strategies for growing your Facebook ads than the previous course.

Facebook Playbook Advanced Features

  • 10 Training Videos - ROAS, Advanced Data Analysis, Retargeting and Retargeting. Advanced Scaling. Lookalike Audiences
  • Access to Life

This course is:

  1. 10 modules with 1 video
  2. Course price: $97

6 B.S. Framework

The BS stands for "Badass Strategies", ironically. This is a sales-y way of showing how different online business models work.

6 BS Framework contains:

  • 7 Training videos: Learn more about online business models like dropshipping, affiliate marketing and email marketing.
  • Email Support
  • Lifetime Access

This course is:

  • 7 modules with 1 video per module. These lessons give a quick overview about each business model.
  • Course duration: 1 hour and 47 min
  • Course price: $47

ECOM Studio

Learn how to create video ads that are a hit with customers. The two share their secrets.

eCom Studio includes:

  • Lifetime Access
  • 7 Training Videos: FB video ad formula, cheap video making tips, Ad Research, Outsourcing, and The Thumbstopping Strategy
  • BONUS: Funnel Template

This course contains:

  • 7 Modules, 1 Video Lesson Each

Course price: $7

Google Playbook Basics

This short course will introduce you to Google ads.

This course is an introduction to Google Ads. This course is not about Google Ads' inner workings.

Google Ads Playbook also contains:

  • Lifetime Access
  • 10 Training videos: How to set up the network in the network, Ad Search Basics & Display, Gmail Sponsored Ads, and More...

The Course Includes

  • 10 Modules, 1 Video Lesson for Each Module
  • Course price: $47

BING Ads Playbook

Bing is a sort of stepchild of Bing in terms of a platform for marketing. It is responsible for more than 33% US searches and more than 6 Billion monthly searches. You can find most of the content in Zero Up courses. MasterClass will give you more detail information so it is worth looking into.

The Bing Ads Playbook includes:

  • Lifetime Access
  • 11 Training Videos: These videos show you what to do and what not to do. They also cover insider secrets and precise data tracking.
  • 8-Week Coaching

This course is:

  • 11 Modules, 1 video lesson per module

Course price:

  • Bing Ads Playbook $47
  • Bing Ads Masterclass & Playbook - $97


Chris Burgess is a Shopify program specialist who will show you how to customize Shopify websites without hiring expensive programmers.

This course will provide information on eCommerce dropshipping.

Coding for Profit includes:

  • Lifetime Access
  • 10 Training videos: Coding Basics, HTML, JavaScript HTML, The Shopify Language and Other Topics

This course ends:

  • 11 Modules, 1 Video Lesson per

Course price: $27


This course will show you how to quickly build an email list using a simple 3-step process. This course doesn't require any expensive software and can easily be converted into passive income.

FB Leads Formula includes:

  • 8 Training Modules - Email Marketing, Lead Magnets, and FB Lead Ads
  • #1: Get the LeadsTunnel (30 days)
  • #2: Facebook Community (Private Invitation)
  • Bonus #3: Passive Income Checklist
  • Access to Life

This course is:

  • 8 Modules, 1 Video Lesson per

Course price: $497

Profit Jewels

Ryan Shin, the instructor will show you how to make money online by giving away your stuff. Hint: Shipping can be the real money.

This is a great way for you to make it happen without the need to dropship from China. It is possible to buy it and give it away free.

This is possible without:

  • Products
  • Stocking inventory
  • Previous Experience

Profit Jewels also contains:

  • 21 Training Videos - Email Marketing, Lead Magnets, and FB Lead Ads - Finding a Good Niche
  • Lifetime Access

The Course Includes

  • 21 Modules, 1 video lesson per module

Course price:

  • $197 One-time Payment
  • 3 Monthly payments $129


Fred wants his students be successful with their eCommerce shops. This 21-day challenge was created by Fred to get you moving.

He took the most important elements of eCommerce success and separated them into three parts of the training. A week of training will be included to help you get closer towards your eCommerce success.

Each assignment will be broken down into 21 sections. This will ensure that you are prepared for each assignment.

eCom Challenge includes:

  • eCommerce Challenge (21 days)
  • Ryan Shin, 6-figure Success Coach, offers live coaching
  • The Workbook to the eCom Challenge
  • Checklist for the best products
  • The Facebook Ads Workbook
  • Masterclass Graduation

eCom Challenge Cost: $97

Is IPro Academy worth it?

This is a difficult question. First, it is possible to spend nearly $7,000. Considering that some courses are introductions to the subject matter, it is probably not a good idea to buy them separately.

The 21 Day eCom Challenge, which ignites a fire under your ass), and other courses such as

  • Bing Ads Playbook
  • Ecom Studio
  • Coding for Profit

Here's your chance to look inside an eCommerce store.

You are asked if you'd like to buy iPro Academy for $1,970 per annum.

It might not be in your best interest to purchase the entire course if you're completely soaked behind your ears. It is also less expensive than other courses.

  • Drop Ship Lifestyle
  • eCom Success Academy
  • eCom Elites

It's disappointing that you have no experience in running an eCommerce shop after taking these courses.

Each course has its own tips and tricks. However, it happens only once in a Blue Moon so it is unlikely that it would be worth $1970.

Other than that, I do not like the eCommerce model.

Last Thoughts

It is well worth the investment.

Fred won't tell you how to start a business. This is what I love about iPro Academy. He provides a business template that revolves on his products.

Although it may seem like a lot to guess, everyone who purchases the course will have exactly the same template (with the identical products) as you and can compete with you.

I like that the course includes an exam so you can verify you have taken the course. However, if you are looking for a job, it is unlikely that it will make much difference.

The coach will explain the theory and show some videos.

Course content is generally satisfactory, but it's not as extensive as it should be considering the sheer number of courses.

The Most Commonly Asked Questions

Ecommerce: Too much competition?

There's so much competition for ecommerce, it's almost comical.

Shopify allows you to sell products online.

You can!

It currently has over 500,000 stores.

It's possible to feel even more distraught if you consider the other ecommerce shops outside of Shopify.

We believe you get the point.

Let's do some quick math...

We know there are only 10 spots on Google's first page. This means that nobody buys stuff from pages two and three.

What is the chance of you winning a niche market?

Given that nearly all stores sell the same products, it is only necessary to take 10/500,000

This means you have a 0.022% chance to land on page 1.

You'll only have 20 competitors in any area if you use the digital real estate model we will talk about later. But more later.

Many people can get started because the barrier to entry for is low.

It is demoralizing to see other people in the same situation as you. Many people give up trying to break the glass ceiling.

This brings us to the next point and why most people will not be able to get past the ecommerce wall.


Can I invest enough capital?

This is why ecommerce businesses often fail.

Ecommerce businesses must be able afford to invest a significant amount of money upfront. This doesn't include shipping or marketing.

Most courses will cost you a few thousand dollars.

Let's face it, not everyone will have the money.

We're sorry you didn’t anticipate all the upfront costs. It's true. You can no longer start a successful ecom business with $500.

It's not unreasonable to think that an ecom business could be started for a fraction the cost of a traditional company.

We are instead blaming youtube videos, flaunted ads and other tricks that convince you to believe you can start an ecom business with a small investment.

These are easy to find but not difficult to find. This issue of start-up capital is something that very few ecommerce YouTubers have to address.

There's good reason.

If they didn't know the cost of starting ecommerce courses, They wouldn't be in a position to sell them.

It's true but it's not good.

Was Ecommerce a mistake?

Ecommerce is a complex business. You need to do extensive research before you purchase a product and start selling it.

It is possible to not sell the right product at right time.

This can cause sales to stop, leaving you with lots of inventory you need to keep or sell.

People sell products at a loss in order to make it easier for them to move on.

A mistake like this could mean doom for your entire business, especially if it is just getting started.

This is the reality for most people.

They combine all they have into one product.

If it doesn't happen, they sell the business at a loss.

Poor Customer Service

Inadequate customer service is one of the main reasons ecommerce businesses fail.

Being a sole operator can make it very difficult to ship and acquire products all over the world.

You can have many problems if you don't personally deliver the products to your customers.

Many of these issues are common for smaller, more recent ecommerce businesses.

This can often be due to difficulty in contacting foreign suppliers, especially during Covid-19. This can also impact communication with customers.

It is clear that customers won't abandon a seller if they don’t get their refunds or leave negative reviews.

Review are all you need!

Although the reviews may not be positive, it's OK for the first few customers to buy. However, once reviews begin to come in, it's unlikely that you'll be making many sales if they're not positive.

This is what the situation looks like.


We weren't trying to rain on your parade. We didn't mean to make things worse.

It was not even mentioned how difficult it can be to ship during a pandemic.

That one will be saved, however.

Your question is probably:

What's this online business model?

eMoney Kings is the Best Way to Make Money Online in 2022

It sounds exactly the same as it does.

This is how it works.

Find a local service-based company to help you create a website.

When leads start to come in, pass them along to the business owner to begin collecting the checks.

Is it really that simple?


As you see, ecommerce does not require you to run paid ads on your website. Domain registration costs $11.99/year and hosting will cost $8 per month.

We may need to discuss other issues if you don't have enough money.

These pay per lead websites are extremely passive and can make a lot.

After they have been ranked, they can be operated on autopilot.

Perhaps you are curious about the competition.

Almost non-existent

Ecommerce lets you compete with millions upon millions of people around the world.

Lead generation refers to about 20 businesses located in the same region. Many don't know how to rank sites.

It couldn't be easier.

The best thing?

These websites can be valued anywhere from $500 to $1,000 each month.

If you had just 10 websites, you could earn $5,000- $10,000 per month!

The margins of are between 90-100%, visit it here!

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